Most hiring managers make hiring decisions for sales people based on intuition and gut feel. We advocate for using interview rubrics to eliminate emotional biases and conduct a more efficient sales recruiting process.
A grading rubric can also improve communication between your hiring manager and recruiter, focus each interviewer to test one area at a time, and help you make more objective assessments through using a pre-determined weighted score. It will also help you not commit to only one type of profile. Great candidates come in different forms. A rubric will help you compare different profiles and resolve differences in strengths and weaknesses.
